Matt Daniel x Twinstone Hats

The Artist: A Voice of the Texas Country Music Scene

Matt Daniel is a Texas country music artist whose journey is built on authenticity, storytelling, and a deep-rooted connection to the Western lifestyle. A touring artist from West Texas, he has made a name for himself in the industry, opening for legendary acts such as Gary P. Nunn, The Wilder Blue, and Joe Nichols.

Since his debut album All I'll Ever Need in 2022, Daniel’s music has resonated with nationwide audiences, generating over a million streams and receiving widespread radio play. His single Keepin’ Me Alive reached #1 on the Texas Regional Radio charts, further cementing his place in the Texas country music scene. With his latest album, produced by Banjo Ben Clark, now released, Daniel continues to capture the spirit of country music with his signature sound and heartfelt lyrics.

"Always Trust Your Cape" is a motto Matt Daniel lives by. Inspired by the idea of taking risks, believing in yourself, and pushing forward no matter the odds, this motto reflects the essence of his journey. It is not just a phrase; it is a mindset—a reminder that, whether on stage, on the road, or in everyday life, trusting in yourself is the key to forging your path.

The Guitar That’s Been Everywhere

Every musician has that one instrument that becomes part of their story. For Matt, it’s a guitar with a history as rich as the songs it plays.

"I approached a guy about it, and he told me, ‘My grandpa bought it back in ’69, and I’ve had it ever since. It just sat on my wall. I got a new one, and my wife said I needed to get rid of some guitars, so I figured I’d just let that one go.’ He brought it out, and I played one chord on it, put it back in the case, and said, ‘Here’s your money.’ It’s been with me ever since—just about every show, every song on the road."

This guitar isn’t just an instrument—it’s a companion on the journey, much like a trusted cowboy hat that weathers every stage of the ride.

A Hat That Tells the Same Story: The Poet

Matt Daniel’s music doesn’t just play. It tells stories of roots, grit, and the soul of the West. That same spirit lives in The Poet, a custom hat crafted in partnership with Twinstone Hats to reflect the character and confidence behind every lyric he writes.

Named after his latest album, The Poet captures a life well-lived and well-traveled. With a timeworn look and rugged finish, this handcrafted cowboy hat is made in the USA from a premium blend of beaver and rabbit felt. It balances tradition with timeless style.

Inside, the genuine goat leather sweatband and embroidered liner offer comfort built for long nights on the road. Outside, subtle touches like the custom hatband reflect the quiet individuality Matt is known for. This is more than a hat. It is part of the journey, made for those who live the music and the Western lifestyle.

The Poet 6x Chute Cowboy Hat 

Features:

  • Material: Rabbit Fur
  • Crown: 8 Seconds HM (4 3/4” Height)
  • Band: Fur Self-Band with a 3 Piece Buckle Set
  • Sweatband: Genuine Goat Leather
  • Liner: Premium Embroidered

This hat is built for those who live the cowboy lifestyle, whether on stage, on the road, or in the heart of Texas.

Shop The Poet Now

Bridging Music and Western Heritage

Matt Daniel’s music and Twinstone Hats share a common thread—both are rooted in tradition while embracing modern influences. Just as Daniel’s songs tell stories of resilience, adventure, and the Texas way of life, Twinstone’s hats are crafted with the same dedication to authenticity and quality.

From the honky-tonks to the rodeo arenas, the Western lifestyle is about more than just appearance—it is about identity. Daniel’s partnership with Twinstone Hats is a celebration of this way of life, honoring both the past and the future of country music and Western tradition.

Explore the Collection

The Poet 6x Chute Cowboy Hat in Black captures the essence of Matt Daniel’s style and is available for those who want to carry a piece of that spirit.

Shop the collection and discover the craftsmanship behind Twinstone Hats.

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Follow Matt Daniel

Stay connected with Matt Daniel and keep up with his latest music, tour dates, and behind-the-scenes moments.

Instagram: @mattdanielmusic | Facebook: Matt Daniel | Website: www.mattdanielmusic.com